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Gain insight into how to develop and implement marketing strategies that resonate with your target audience, increase engagement, and promote growth.

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Communication image description image description
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Unfavorable Intelligence?

Playing with machine learning is both fun and inspiring, even for us, up in the small willage of Hallingdal, Norway. Let creativity flow—generate an image of a swarm of glowing bananas flying over a mountain lodge at night. Fun! However...

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Torkel Lien | 2 min read image description
Marketing image description image description

New rules for cookies

The new cookie rules are great news for internet users but came as a surprise for most website owners in Norway. We’ve found a reliable and stable solution that suits our market.

Anders Medhus
Anders Medhus | 4 min read
Film Production image description image description

Subtitles – Why Does It Matter?

In 2025, it will become mandatory for businesses – both public and many private – to subtitle all film and audio content they publish. This is part of the EU Accessibility Directive (EAA), which aims to ensure equal rights for people with d

Anders Medhus
Anders Medhus | 3 min read
Communication image description image description

How to write texts that tit themark and sell

Who are you writing to? This is the first and most important question you must answer well to succeed with your text. Neither good formulations, an easy and appealing language, nor correct grammar can save a text that misses its target audi

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Torkel Lien | 4 min read
Web & Tech image description image description

Would you buy a brand new car for 1 200 USD?

Not if you found out it only goes forward, has a range of 11 km, takes 4 days to charge the battery, and cannot be locked. Unfortunately, many businesses have been burned by purchasing cheap websites with similar limitations. When you want

Anders Medhus
Anders Medhus | 1 min read
Case study image description image description

In the heart of Hallingdal's geographical hub, businesses from all over the country gather

It hasn't always been this way. This place has evolved from being a gathering spot for the Home Guard – to a local hub for preparedness – to a center for sustainability, innovation, and preparedness under private ownership.

Anders Medhus
Anders Medhus | 2 min read
Marketing image description image description

How can your company achieve top-quality marketing without breaking the budget?

This was a central question during the establishment of Hallingcast AS. The short answer, for most, lies in a thorough communication strategy focusing on branding, product development, and dedicated sales efforts.

Anders Medhus
Anders Medhus | 1 min read